Upmarket sneaker brand Golden Goose is including NFC tags in its new Yeah sneakers, to provide buyers with the ability to validate the authenticity of their €410 purchase. An initial run of 300 pairs of Yeah sneakers are being made available exclusively from the Italian brand’s online store, fashion business publication WWD reports. A wider […]
Read the rest of Golden Goose adds NFC tags to limited edition sneakers at NFCW.